Marketing the Chinese dream home: Gated communities and representations of the good life in (post-)socialist Shanghai

Urban Geography

Volumn 28, Issue 2, 2007, Pages 129-159

  Pow, Choon Piew ^a   Kong, Lily ^a  

^a NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

Author keywords

Chinese middle class; Gated communities; Place marketing; Shanghai; The good life

Indexed keywords

CULTURAL LANDSCAPE; MARKETING; STRATEGIC APPROACH; TOURISM MARKET; TOURIST DESTINATION; URBAN DEVELOPMENT; URBAN HOUSING;

ASIA; CHINA; EURASIA; FAR EAST; SHANGHAI;

EID: 34848914320     PISSN: 02723638     EISSN: None     Source Type: Journal    
DOI: 10.2747/0272-3638.28.2.129     Document Type: Article

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