The purchase versus illegal download of music by consumers: The influence of consumer response towards the artist and music

Canadian Journal of Administrative Sciences

Volumn 24, Issue 2, 2007, Pages 107-119

  Ouellet, Jean François ^a  

^a HEC MONTRÉAL   (Canada)

Author keywords

Consumer behaviour; Downloading; Marketing; Music; Piracy

Indexed keywords

EID: 34548612458     PISSN: 08250383     EISSN: None     Source Type: Journal    
DOI: 10.1002/cjas.16     Document Type: Article

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