More than meets the eye: On the importance of retail cigarette merchandising

Tobacco Control

Volumn 16, Issue 4, 2007, Pages 270-274

  Pollay, Richard W ^a  

^a UNIVERSITY OF BRITISH COLUMBIA   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

ADVERTIZING; ARTICLE; HUMAN; MARKETING; METHODOLOGY; PERSUASIVE COMMUNICATION; PSYCHOLOGICAL ASPECT; SMOKING; TOBACCO INDUSTRY;

ADVERTISING AS TOPIC; HUMANS; MARKETING; PERSUASIVE COMMUNICATION; SMOKING; TOBACCO INDUSTRY;

EID: 34547630325     PISSN: 09644563     EISSN: None     Source Type: Journal    
DOI: 10.1136/tc.2006.018978     Document Type: Article

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