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Volumn 22, Issue 1, 2007, Pages 25-35

Authoritative parenting and issue involvement as indicators of ad recall: An empirical investigation of anti-drug ads for parents

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EID: 34547459674     PISSN: 10410236     EISSN: None     Source Type: Journal    
DOI: 10.1080/10410230701310273     Document Type: Article
Times cited : (11)

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