Paradigms of derived exchange value effects in market network

Industrial Marketing Management

Volumn 36, Issue 5, 2007, Pages 636-650

  Hu, Jersan ^a   Tsai, Yafang ^b  

^a NATIONAL YUNLIN UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Taiwan)

^b CHUNG SHAN MEDICAL UNIVERSITY   (Taiwan)

Author keywords

Business marketing; Business network; Business to business marketing; Industrial marketing; Relationship marketing

Indexed keywords

EID: 34248204206     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2006.04.002     Document Type: Article

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