Using emotion in risk communication: The Anger Activism Model

Public Relations Review

Volumn 33, Issue 2, 2007, Pages 114-119

  Turner, Monique Mitchell ^a  

^a UNIVERSITY OF MARYLAND   (United States)

Author keywords

Activism; Anger; Emotional appeals; Persuasion

Indexed keywords

EID: 34247493411     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.pubrev.2006.11.013     Document Type: Article

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