Designing time-limited cyber promotions: Effects of time limit and involvement

Cyberpsychology and Behavior

Volumn 10, Issue 1, 2007, Pages 141-144

  Teng, Ching I ^a   Huang, Li Shia ^b  

^a CHANG GUNG UNIVERSITY   (Taiwan)

^b FU JEN CATHOLIC UNIVERSITY   (Taiwan)

Author keywords

[No Author keywords available]

Indexed keywords

ADULT; ANALYSIS OF VARIANCE; ARTICLE; BEHAVIORAL SCIENCE; CONSUMER; CYBERNETICS; FEMALE; HUMAN; MAJOR CLINICAL STUDY; MALE; PSYCHOLOGICAL ASPECT; SAFETY; SATISFACTION; TIME;

ADULT; CONSUMER SATISFACTION; FEMALE; HUMANS; INTERNET; MALE; MARKETING; TIME FACTORS;

EID: 33847760753     PISSN: 10949313     EISSN: None     Source Type: Journal    
DOI: 10.1089/cpb.2006.9979     Document Type: Article

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