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Volumn 59, Issue 12, 2006, Pages 1297-1300

Male versus female consumer decision making styles

Author keywords

Consumer decisions; Gender; Men; Segmentation; U.K.

Indexed keywords


EID: 33751251387     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2006.09.008     Document Type: Article
Times cited : (113)

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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.