Developing the profiles of supermarket customers through data mining

Service Industries Journal

Volumn 26, Issue 7, 2006, Pages 747-763

  Min, Hokey ^a  

^a BOWLING GREEN STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COMPETITIVENESS; CONSUMPTION BEHAVIOR; DATA MINING; MANAGEMENT PRACTICE; MARKET DEVELOPMENT; SHOPPING ACTIVITY;

NORTH AMERICA; UNITED STATES;

EID: 33750108992     PISSN: 02642069     EISSN: 17439507     Source Type: Journal    
DOI: 10.1080/02642060600898252     Document Type: Article

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