Explicating social marketing: What is it, and what isn't it?

Social Marketing Quarterly

Volumn 8, Issue 4, 2002, Pages 7-13

  Maibach, Edward W ^a  

^a NATIONAL INSTITUTES OF HEALTH   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33750007316     PISSN: 15245004     EISSN: 15394093     Source Type: Journal    
DOI: 10.1080/15245000309119     Document Type: Article

References (7)

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