Extrinsic cues and perceived risk: The influence of consumption situation

Journal of Consumer Marketing

Volumn 23, Issue 5, 2006, Pages 237-247

  Aqueveque, Claudio ^a  

^a DEPARTAMENTO DE FÍSICA   (Chile)

Author keywords

Consumer risk; Consumption; Perception

Indexed keywords

EID: 33747474818     PISSN: 07363761     EISSN: None     Source Type: Journal    
DOI: 10.1108/07363760610681646     Document Type: Article

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