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Volumn 25, Issue 3, 2006, Pages 432-446

Attitudes towards wine-service training and its influence on restaurant wine sales

Author keywords

Attitude; Restaurants; Restaurateur; Wine sales; Wine service training

Indexed keywords


EID: 33747351110     PISSN: 02784319     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijhm.2005.02.001     Document Type: Article
Times cited : (41)

References (13)
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  • 4
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    • Dodd, T.H.1
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    • A consumer approach to branded wine
    • Gluckman R.L. A consumer approach to branded wine. European Journal of Marketing 24 4 (1990) 27-46
    • (1990) European Journal of Marketing , vol.24 , Issue.4 , pp. 27-46
    • Gluckman, R.L.1
  • 7
    • 33747377193 scopus 로고    scopus 로고
    • Granucci, P.R., 1989. A quasi-experimental study in wine instruction. Published Dissertation, Texas Tech University.
  • 9
    • 0034147887 scopus 로고    scopus 로고
    • Likelihood of participating in mail survey research: business respondents' perspectives
    • Greer T.V., Chuchinprakarn R., and Seshadri S. Likelihood of participating in mail survey research: business respondents' perspectives. Industrial Marketing Management 29 (2000) 97-109
    • (2000) Industrial Marketing Management , vol.29 , pp. 97-109
    • Greer, T.V.1    Chuchinprakarn, R.2    Seshadri, S.3
  • 10
    • 33645136288 scopus 로고    scopus 로고
    • Generic consumer risk-reduction strategies (RRS) in wine-related lifestyle segments in the Australian wine market
    • Johnson T., and Bruwer J. Generic consumer risk-reduction strategies (RRS) in wine-related lifestyle segments in the Australian wine market. International Journal of Wine Marketing 16 1 (2004) 5-32
    • (2004) International Journal of Wine Marketing , vol.16 , Issue.1 , pp. 5-32
    • Johnson, T.1    Bruwer, J.2
  • 11
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    • The Educational Institute of the American Hotel and Motel Association, East Lansing, MI
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    • Kotschevar, L.H.1    Tanke, M.L.2
  • 12
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    • Drawing up a new careers contract
    • Macaulay S., and Harding N. Drawing up a new careers contract. Personnel Management 2 7 (1996) 34-35
    • (1996) Personnel Management , vol.2 , Issue.7 , pp. 34-35
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  • 13
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    • Assessing consumer and retailer perception of table wine and wine store attributes
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.