Attributions on dissatisfying service encounters: A cross‐cultural comparison between Canadian and PRC consumers

European Journal of Marketing

Volumn 38, Issue 11-12, 2004, Pages 1527-1540

  Poon, Patrick S ^a   Hui, Michael K ^b   Au, Kevin ^b  

^a LINGNAN UNIVERSITY   (Hong Kong)

^b CHINESE UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Canada; China; Cross cultural studies; Service improvements; Services

Indexed keywords

EID: 33745022500     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090560410560227     Document Type: Article

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