Price matching by vertically differentiated retailers: Theory and evidence

Journal of Marketing Research

Volumn 43, Issue 2, 2006, Pages 156-167

  Moorthy, Sridhar ^a   Zhang, Xubing ^b  

^a UNIVERSITY OF TORONTO   (Canada)

^b HONG KONG POLYTECHNIC UNIVERSITY   (Hong Kong)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33744551541     PISSN: 00222437     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkr.43.2.156     Document Type: Article

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