UPSTREAM AND DIRECT INFLUENCES ON NEW PRODUCT PERFORMANCE IN EUROPEAN HIGH-TECH INDUSTRIAL FIRMS

Advances in Business Marketing and Purchasing

Volumn 13, Issue , 2004, Pages 725-780

  Woodside, Arch G ^a   Specht, Günter ^a   Mühlbacher, Hans ^a   Wahlbin, Clas ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33644544375     PISSN: 10690964     EISSN: None     Source Type: Book Series    
DOI: 10.1016/S1069-0964(04)13006-8     Document Type: Review

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