Marketing journal coauthorships: An empirical analysis of coauthor behavior

Journal of Marketing Education

Volumn 28, Issue 1, 2006, Pages 17-25

  Brown, Christopher L ^a   Chan, Kam C ^a   Lai, Pikki ^b  

^a WESTERN KENTUCKY UNIVERSITY   (United States)

^b Guideposts   (United States)

Author keywords

Coauthor behavior; Coauthorship; Marketing journal; Marketing publications; Research in marketing

Indexed keywords

EID: 33644514915     PISSN: 02734753     EISSN: None     Source Type: Journal    
DOI: 10.1177/0273475305279951     Document Type: Article

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