Rural shoppers: Who gets their apparel dollars?

Journal of Fashion Marketing and Management

Volumn 6, Issue 4, 2002, Pages 363-380

  Sullivan, Pauline ^a   Savitt, Ronald ^b   Zheng, Yi ^c   Cui, Yanli ^b  

^a UNIVERSITY OF NORTH TEXAS   (United States)

^b UNIVERSITY OF VERMONT   (United States)

^c MCGILL UNIVERSITY   (Canada)

Author keywords

Apparel; Consumer behaviour; Retailing; Rural areas; Shopping; Stores

Indexed keywords

CONSUMER RESEARCH; CONSUMPTION; DECISION MAKING; RETAILING;

EID: 3342995970     PISSN: 13612026     EISSN: None     Source Type: Journal    
DOI: 10.1108/13612020210448655     Document Type: Article

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