Influencing web-browsing behavior with intriguing and informative hyperlink wording

Journal of Information Science

Volumn 31, Issue 5, 2005, Pages 433-445

  Wei, Carolyn Y ^a   Evans, Mary B ^a   Eliot, Matthew ^a   Barrick, Jennifer ^a   Maust, Brandon ^a   Spyridakis, Jan H ^a  

^a UNIVERSITY OF WASHINGTON   (United States)

Author keywords

Hyperlinks; Information design; Internetbased research

Indexed keywords

EMBEDDED SYSTEMS; GENERAL PURPOSE COMPUTERS; INFORMATION ANALYSIS; WEB BROWSERS;

HYPERLINKS; INFORMATION DESIGN; INTERNETBASED RESEARCH; NAVIGATION MENU;

WEBSITES;

EID: 30544452441     PISSN: 01655515     EISSN: 17416485     Source Type: Journal    
DOI: 10.1177/0165551505055703     Document Type: Article

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