Audience judgments as the potential missing link between expert judgments and audience appeal: An illustration based on musical recordings of "My Funny Valentine"

Journal of the Academy of Marketing Science

Volumn 34, Issue 1, 2006, Pages 8-18

  Holbrook, Morris B ^a   Lacher, Kathleen T ^b   LaTour, Michael S ^b,c  

^a Och Spine at New York Presbyterian Hospitals   (United States)

^b University of Nevada ^*

^c UNIVERSITY OF NEVADA   (United States)

Author keywords

Audience appeal; Audience judgment; Expert judgment; Music, entertainment, the arts

Indexed keywords

EID: 30444444952     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/0092070305281627     Document Type: Review

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