Wireless digital advertising: Nature and implications

International Journal of Advertising

Volumn 21, Issue 3, 2002, Pages 399-420

  Barnes, Stuart J ^a  

^a VICTORIA UNIVERSITY OF WELLINGTON   (New Zealand)

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EID: 2942750064     PISSN: 02650487     EISSN: None     Source Type: Journal    
DOI: 10.1080/02650487.2002.11104939     Document Type: Article

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