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Volumn 26, Issue 6, 2005, Pages 797-826

A consumer behavior approach to modeling monopolistic competition

Author keywords

Brand Preference; Consumer attitudes; Consumer behavior; Marketing

Indexed keywords


EID: 27844509483     PISSN: 01674870     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.joep.2005.05.003     Document Type: Article
Times cited : (8)

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