Consumers' moral philosophies: Identifying the idealist and the relativist

Journal of Business Research

Volumn 58, Issue 12, 2005, Pages 1690-1701

  Dubinsky, Alan J ^a   Nataraajan, Rajan ^b   Huang, Wen Yeh ^a  

^a PURDUE UNIVERSITY   (United States)

^b AUBURN UNIVERSITY   (United States)

Author keywords

Consumers; Moral philosophy; Relativism

Indexed keywords

EID: 27744522245     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2004.11.002     Document Type: Article

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