Defying marketing sovereignty: Voluntary simplicity at new consumption communities

Qualitative Market Research

Volumn 8, Issue 4, 2005, Pages 413-429

  Bekin, Caroline ^a   Carrigan, Marylyn ^a   Szmigin, Isabelle ^a  

^a UNIVERSITY OF BIRMINGHAM   (United Kingdom)

Author keywords

Consumption; Ethics; Lifestyles; Marketing; United Kingdom

Indexed keywords

EID: 26644475189     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/13522750510619779     Document Type: Article

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