Waiting for the web: How screen color affects time perception

Journal of Marketing Research

Volumn 41, Issue 2, 2004, Pages 215-225

  Gorn, Gerald J ^a   Chattopadhyay, Amitava ^b   Sengupta, Jaideep ^a   Tripathi, Shashank ^c  

^a HONG KONG UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Hong Kong)

^b INSEAD

^c Dentsu Public Relations Inc   (Japan)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 2442701414     PISSN: 00222437     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkr.41.2.215.28668     Document Type: Article

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