A nonverbal test of naturalistic memory for alcohol commercials

Psychology and Marketing

Volumn 21, Issue 4, 2004, Pages 295-322

  Stacy, Alan W ^a   Pearce, Steve G ^a   Zogg, Jennifer B ^a   Unger, Jennifer ^a   Dent, Clyde W ^a  

^a UNIVERSITY OF SOUTHERN CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 2442465981     PISSN: 07426046     EISSN: None     Source Type: Journal    
DOI: 10.1002/mar.20007     Document Type: Article

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