A customer service course: Bringing marketing and logistics together

Journal of Marketing Education

Volumn 21, Issue 2, 1999, Pages 138-145

  Sautter, Elise Truly ^a   Maltz, Arnold ^b   Boberg, Kevin ^a  

^a NEW MEXICO STATE UNIVERSITY   (United States)

^b ARIZONA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 24144474489     PISSN: 02734753     EISSN: 15526550     Source Type: Journal    
DOI: 10.1177/0273475399212007     Document Type: Article

References (22)

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