Perceived risk and the consumer buying process: Internet airline reservations

International Journal of Service Industry Management

Volumn 16, Issue 4, 2005, Pages 357-372

  Cunningham, Lawrence F ^a   Gerlach, James H ^a   Harper, Michael D ^a   Young, Clifford E ^a  

^a UNIVERSITY OF COLORADO   (United States)

Author keywords

Consumer behavior; Consumer risk; Internet shopping; Perception; Services marketing

Indexed keywords

EID: 23444431805     PISSN: 09564233     EISSN: None     Source Type: Journal    
DOI: 10.1108/09564230510614004     Document Type: Article

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