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Volumn 7, Issue 4, 2001, Pages 302-315

A qualitative study of the current practices of 'no-frills' airlines operating in the UK

Author keywords

air travel; airline; marketing; no frills

Indexed keywords


EID: 20344362043     PISSN: 13567667     EISSN: 14791870     Source Type: Journal    
DOI: 10.1177/135676670100700402     Document Type: Article
Times cited : (19)

References (23)
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    • Cheap and cheerful
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    • Taking a ticket to fly without the thrills or the frills
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    • Taking a ticket to fly without the thrills or the frills
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    • The limits of price leadership: Needs based positioning strategy and long term competetiveness of Europe's low fare airlines
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.