The limits of price leadership: Needs-based positioning strategy and the long-term competitiveness of Europe's low fare airlines

Long Range Planning

Volumn 32, Issue 6, 1999, Pages 573-586

  Lawton, Thomas C ^a  

^a NONE

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EID: 0038807318     PISSN: 00246301     EISSN: None     Source Type: Journal    
DOI: 10.1016/s0024-6301(99)00074-6     Document Type: Article

References (27)

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