A cross-cultural content analysis of sex-role stereotyping in television advertisements: A comparison between Great Britain and New Zealand

Journal of Broadcasting and Electronic Media

Volumn 44, Issue 3, 2000, Pages 415-436

  Furnham, Adrian ^a,b   Farragher, Elena ^c  

^a UNIVERSITY OF OXFORD   (United Kingdom)

^b UNIVERSITY COLLEGE LONDON   (United Kingdom)

^c UNIVERSITY OF LONDON   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 1942448666     PISSN: 08838151     EISSN: 15506878     Source Type: Journal    
DOI: 10.1207/s15506878jobem4403_5     Document Type: Review

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