Consumer responses to gift receipt in business-to-consumer contexts

Psychology and Marketing

Volumn 22, Issue 5, 2005, Pages 441-456

  Bodur, H Onur ^a,b   Grohmann, Bianca ^a  

^a Dept of Electrical and Computer Engineering   (Canada)

^b Canada   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 18844445149     PISSN: 07426046     EISSN: None     Source Type: Journal    
DOI: 10.1002/mar.20067     Document Type: Article

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