The impact of environmental certification on preferences for wood furniture: A conjoint analysis approach

Forest Products Journal

Volumn 54, Issue 3, 2004, Pages 42-50

  Anderson, Roy C ^a   Hansen, Eric N ^a  

^a OREGON STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

CERTIFIED FOREST PRODUCTS (CFP); ENVIRONMENTAL CERTIFICATION; MARKET SEGMENTATION;

DECISION MAKING; ENVIRONMENTAL IMPACT; INDUSTRIAL ECONOMICS; MARKETING; QUALITY ASSURANCE; STANDARDIZATION; STUDENTS;

FURNITURE MANUFACTURE;

DECISION MAKING; ECONOMICS; ENVIRONMENTAL REGULATIONS; FURNITURE; MARKETING; QUALITY CONTROL; STANDARDS;

EID: 1842475307     PISSN: 00157473     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (39)

1. Anderson, R.C., E. Hansen, and E. Wagner. 2002. Thoughts regarding the forest leadership forum (and forest certification). Unpublished summary of notes taken while in attendance at the Forest Leadership Forum: Collaborative Pathways to Responsible Trade, Atlanta, GA.
2. Bhat, V.N. 1996. The Green Corporation: The Next Competitive Advantage. Quorum, Westport, CT.
3. Bigsby, H. and L.K. Ozanne. 2002. The purchase decision: Consumers and environmentally certified wood products. Forest Prod. J. 52(7/8): 100-105.
4. _, _, and R.P. Vlosky. 1997. New Zealand consumers and the environmental certification of forest products. In: Proc. Preparing for the 21st century: Value added marketing for value added wood products. Proc. 7279. Forest Prod. Soc., Madison, WI.
5. Cooper, R.J., S.P. Kalafatis, and M.M.H. Tsogas. 1996. The impact of green issues on the development of timber based furniture - A comparison of two EU countries. In: Proc. Environmental Issues and Market Orientation, Current Topics in Forest Products Marketing. Forest Products Marketing Group, IUFRO XX World Congress. H. Juslin and M. Pesonen, eds. IUFRO, Vienna, Austria.
6. Dunlap, R.E. 1989. Public opinion and environmental policy. In: Environmental Politics and Policy. J.P. Lester, ed. Duke University Press, Durham, NC. pp. 87-124.
7. _ and K.D. Van Liere. 1978. The new environmental paradigm. J. of Environmental Education 9(4): 10-19.
8. Forsyth, K., D. Haley, and R. Kozak. 1999. Will consumers pay more for certified wood products? J. of Forestry 9(2): 18-22.
9. Fowler, G.A. 2002. 'Green' sales pitch isn't moving many products. Wall Street J. March 6.
10. Green, P.E. and V. Srinivasan. 1990. Conjoint analysis in marketing: New developments with implications for research and practice. J. of Marketing 54(4):3-19.
11. Groonros, J. and J. Bowyer. 1999. Assessment of the market potential for environmentally certified lumber and wood products among buyers of new homes in Minneapolis/St. Paul and Chicago. Forest Prod. J. 49(6):28-34.
12. Hair, J., R. Anderson, R. Tatham, and W. Black. 1995. Multivariate Data Analysis with Readings. 4th ed. Prentice-Hall, Upper Saddle River, NJ.
13. Hartman Group. 1996. Food and the environment: A consumer's perspective Phase one. The Hartman Group, Inc. Bellevue, WA.
14. _. 1997. Food and the environment: A consumer's perspective - Phase two. The Hartman Group, Inc. Bellevue, WA.
15. _. 1999. Food and the environment: A consumer's perspective - Phase three. The Hartman Group, Inc. Bellevue, WA.
16. Hawkins, D.J., R.J. Best, and K.A. Coney. 2001. Consumer Behavior - Building Marketing Strategy. 8th ed. McGraw Hill Co., New York.
17. Holt, E.A. and R.H. Wiser. 1999. Understanding consumer demand for green power. National Wind Coordinating Committee. http://www.nationalwind.org/
18. Kahle, L. and P. Kennedy. 1989. Using the list of values (LOV) to understand consumers. J. of Consumer Marketing 6(3):5-12.
19. Louviere, J.J. 1988. Analyzing decision making: Metric conjoint analysis. Sage Univ. Paper Series on Quantitative Applications in the Social Sciences, Series 07-067. Sage Pub., Newbury Park, CA.
20. McCullough, D. 2002. A user's guide to conjoint analysis: Before starting out you need to know where the land mines are. Marketing Research 14(2):18-23.
21. Nimon, W. and J. Beghin. 1999. Are eco-labels valuable? Evidence from the apparel industry. Am. J. of Agricultural Economics 81(4):801.
22. Oskamp, S., M.J. Harrington, T.C. Edwards, D.L. Sherwood, S.M. Okuda, and D.C. Swanson. 1991. Factors influencing household recycling behavior. Environment and Behavior (23):494-519.
23. Ottman, J.A. 1993. Green Marketing. 2nd ed. NTC Business Books, Lincolnwood, IL.
24. Ozanne, L.K. and P.M. Smith. 1996. Wooden household furniture: Does the environment matter to consumers? In: Proc. Environmental Issues and Market Orientation, Current Topics in Forest Products Marketing. Forest Prod. Marketing Group, IUFRO XX World Congress. IUFRO, Vienna, Austria.
25. _ and _. 1998. Segmenting the market for environmentally certified wood products. Forest Sci. 44(3): 379-389.
26. _ and R.P. Vlosky. 1997. Willingness to pay for environmentally certified wood products: A consumer perspective. Forest Prod. J. 47(6):39-48.
27. Rametsteiner, E. 1999. Results of the consumer survey. In: Proc. Potential Markets for Certified Forest Products in Europe. B. Pajari, T. Peck, and E. Rametsteiner, eds. European Forest Institute, Brussels, Belgium.
28. _. 2002. UNECE - The Forest Products Annual Market Review, 2000-2001. Timber Bull., Chapter 11, Vol. LIV, ECE/ TIM/BULL/55/3. www.unece.org/trade/timber/docs/rev-01/chap-10.pdf.
29. Ramsey, F.L. and D.W. Schafer. 1997. The Statistical Sleuth: A Course in Methods of Data Analysis. 1st ed. Duxbury Press, Belmont, CA.
30. Reddy, V.J. and R.J. Bush. 1998. Measuring softwood lumber value: A conjoint analysis approach. Forest Sci. 44(1): 145-157.
31. _, _, and R. Roudik. 1996. A market-oriented approach to maximizing product benefits: Cases in U.S. forest products industries. In: Proc. Environmental Issues and Market Orientation, Current Topics in Forest Products Marketing. Forest Prod. Marketing Group, IUFRO XX World Congress. H. Juslin and M. Pesonen, eds. IUFRO, Vienna, Austria.
32. Roper ASW. 2003. Roper Green Gauge report-Summary brochure. Accessed on 3/2003. http://www.roperasw.com/products/consumers/gg.pdf
33. Rushton, J.P., R.D. Chrisjohn, and G.C. Fekken. 1981. The altruistic personality and the self-report altruism scale. Personality Individual Differences 2(4):293-302.
34. Schwepker, Jr., C.H., and T.B. Cornwell, 1991. An examination of ecologically concerned consumers and their intention to purchase ecologically packaged goods. J. of Public Policy and Marketing 10(2):77-101.
35. Smith, P.M. 1999. A Review of studies on consumer attitudes towards forest products marketed with environmental, social and/or sustainability attributes. Food and Agriculture Organization of the United Nations (FAO) Rome, Italy, http:// www.fao. org/forestry/fop/foph/marketing/doc/x2421e/ x24211e00.htm#TopOfPage
36. Straughan, R.D. and J.A. Roberts. 1999. Environmental segmentation alternatives: A look at green consumer behavior in the new millennium. J. of Consumer Marketing 16(6):558-575.
37. Teisl, M.E., S. Peavey, F. Newmann, J.A. Buono, and M. Herrmann. 2002. Consumer reactions to environmental labels for forest products: A preliminary look. Forest Prod. J. 52(1):44-50.
38. Wicker, A.W. 1969. Attitudes versus actions: The relationship of verbal and overt behavioral responses to attitude objects. J. of Social Issues 25(4):41-78.
39. Winterhalter, D. and D. Cassens. 1994. Is the marketplace ready for a certified sustainable forest product? In: Proc. 1993 Society of American Foresters National Convention. SAF, Bethesda, MD.