Improving response rates to mail surveys: A research note

Transportation Journal

Volumn 43, Issue 4, 2004, Pages 67-74

  Larson, Paul D ^a   Poist, Richard F ^b  

^a UNIVERSITY OF MANITOBA   (Canada)

^b IOWA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

GEOGRAPHICAL RESEARCH; LOGISTICS; METHODOLOGY; QUESTIONNAIRE SURVEY; TRANSPORTATION;

EID: 10244246585     PISSN: 00411612     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (11)

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2. Dillman, Don A. (2000), Mail and Internet Surveys: The Tailored Design Method, 2nd ed., John Wiley & Sons, New York.
3. Fox, Christine M., K. Lynne Robinson, and Debra Boardley (1998), "Cost-Effectiveness of Follow-Up Strategies in Improving the Response Rate of Mail Surveys," Industrial Marketing Management, Vol. 27, No. 2, pp. 127-133.
4. Greer, Thomas V., Nuchai Chuchinprakam, and Sudhindra Seshadri (2000), "Likelihood of Participating in Mail Survey Research," Industrial Marketing Management, Vol. 29, No. 2, pp. 97-109.
5. Helgeson, James G., Kevin E. Voss, and Willbann D. Terpening (2002), "Determinants of Mail-Survey Response: Survey Design Factors and Respondent Factors," Psychology & Marketing, Vol. 19, No. 3, pp. 303-328.
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7. Jobber, David and Daragh O'Reilly (1998), "Industrial Mail Surveys: A Methodological Update," Industrial Marketing Management, Vol. 27, No. 2, pp. 95-107.
8. Lambert, Douglas M. and Thomas C. Harrington (1990), "Measuring Nonresponse Bias in Customer Service Mail Surveys," Journal of Business Logistics, Vol. 11, No. 2, pp. 5-25.
9. Murphy, Paul R., Jonathan E. Smith, and James M. Daley (1992), "Environmental Scanning Practices among LTL Carriers of General Freight," Transportation Journal, Vol. 32, No. 1, pp. 51-60.
10. Newby, Rick, John Watson, and David Woodliff (2003), "SME Survey Methodology: Response Rates, Data Quality, and Cost Effectiveness," Entrepreneurship Theory & Practice, Vol. 28, No. 2, pp. 163-172.
11. Walton, Lisa Williams (1997), "Telephone Survey: Answering the Seven Rs to Logistics Research," Journal of Business Logistics, Vol. 18, No. 1, pp. 217-231.