SCOPUS 정보 검색 플랫폼

Volumn 42, Issue 3, 2002, Pages 44-47

In defense of the hierarchy of effects: A rejoinder to Weilbacher

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EID: 0347488038 PISSN: 00218499 EISSN: 17401909 Source Type: Journal
DOI: 10.2501/JAR-42-3-44-47 Document Type: Review

Times cited : (49)

References (11)

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2
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- Colley, R.H.¹

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8
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11
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- Point of view: Does advertising cause a 'hierarchy of effects'?
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.