Minorities in Children's Television Commercials: New, Improved, and Stereotyped

Journal of Consumer Affairs

Volumn 37, Issue 1, 2003, Pages 42-67

  Bang, Hae Kyong ^a   Reece, Bonnie B ^b  

^a VILLANOVA UNIVERSITY   (United States)

^b MICHIGAN STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0345770119     PISSN: 00220078     EISSN: None     Source Type: Journal    
DOI: 10.1111/j.1745-6606.2003.tb00439.x     Document Type: Review

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