Solutions-Driven Marketing

Communications of the ACM

Volumn 45, Issue 3, 2002, Pages 64-71

  Grenci, Richard T ^a   Todd, Peter A ^b  

^a JOHN CARROLL UNIVERSITY   (United States)

^b UNIVERSITY OF VIRGINIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0345757262     PISSN: 00010782     EISSN: 15577317     Source Type: Journal    
DOI: 10.1145/504729.504730     Document Type: Article

References (11)

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