|
Volumn 31, Issue 4, 2003, Pages 365-367
|
Journal of the Academy of Marketing Science, 2000 to 2003
|
Author keywords
[No Author keywords available]
|
Indexed keywords
|
EID: 0142087003
PISSN: 00920703
EISSN: None
Source Type: Journal
DOI: 10.1177/00920703030314001 Document Type: Editorial |
Times cited : (5)
|
References (1)
|