The myth of the salesperson: Intended and unintended consequences of product-specific sales incentives

Journal of Business Ethics

Volumn 36, Issue 1-2, 2002, Pages 79-92

  Radinm, Tara J ^a   Predmore, Carolyn E ^b  

^a HOFSTRA UNIVERSITY   (United States)

^b MANHATTAN COLLEGE   (United States)

Author keywords

Consequences of marketing; Ethical decision making; Marketing ethics; PSIs; Sales incentives; Spills; Stakeholder analysis

Indexed keywords

EID: 0141670386     PISSN: 01674544     EISSN: None     Source Type: Journal    
DOI: 10.1023/A:1014286110651     Document Type: Conference Paper

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