메뉴 건너뛰기




Volumn 30, Issue 5, 2001, Pages 441-452

Author and Institution Productivity in Industrial Marketing Management from 1971 to 1998

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0041902066     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0019-8501(99)00101-7     Document Type: Article
Times cited : (18)

References (9)
  • 1
    • 0039005042 scopus 로고    scopus 로고
    • Publication Productivity in the Three Leading U.S. Advertising Journals: 1989 through 1996
    • Henthorne Tony L., LaTour Michael S., Loraas Tina Publication Productivity in the Three Leading U.S. Advertising Journals. 1989 through 1996 Journal of Advertising. XXVII:1998;53-63.
    • (1998) Journal of Advertising , vol.27 , pp. 53-63
    • Henthorne, T.L.1    Latour, M.S.2    Loraas, T.3
  • 2
    • 0031091924 scopus 로고    scopus 로고
    • Contributions to Marketing Theory and Practice from Industrial Marketing Management
    • LaPlaca Peter J. Contributions to Marketing Theory and Practice from Industrial Marketing Management. Journal of Business Research. 38:1997;179-198.
    • (1997) Journal of Business Research , vol.38 , pp. 179-198
    • Laplaca, P.J.1
  • 4
    • 0011646874 scopus 로고
    • Publication Productivity in the Three Leading U.S. Advertising Journals: Inaugural Issues Through 1988
    • Barry Thomas E. Publication Productivity in the Three Leading U.S. Advertising Journals. Inaugural Issues Through 1988 Journal of Advertising. 19:1990;52-60.
    • (1990) Journal of Advertising , vol.19 , pp. 52-60
    • Barry, T.E.1
  • 5
    • 0043250150 scopus 로고
    • Marketing Education in the 1990's: A Dean's Retrospective and Prospective View
    • Mason J. Barry Marketing Education in the 1990's. A Dean's Retrospective and Prospective View Marketing Education Review. 5:1995;1-8.
    • (1995) Marketing Education Review , vol.5 , pp. 1-8
    • Mason, J.B.1
  • 6
    • 0042247802 scopus 로고
    • The Research Mission at the University
    • Ruch Charles The Research Mission at the University. Focus. 21:1995;7.
    • (1995) Focus , vol.21 , pp. 7
    • Ruch, C.1
  • 7
    • 0043250180 scopus 로고    scopus 로고
    • From Antitrust Suits to Baseball
    • Shughart William From Antitrust Suits to Baseball. Visions. 1:1997;20-21.
    • (1997) Visions , vol.1 , pp. 20-21
    • Shughart, W.1
  • 8
    • 0042749039 scopus 로고
    • An Empirical Investigation of Research Standards for Marketing Faculty at AACSB-Accredited Business Schools
    • Urban David J., Wayland Jane P., McDermott Dennis R. An Empirical Investigation of Research Standards for Marketing Faculty at AACSB-Accredited Business Schools. Journal of Business Research. 37:1992;163-171.
    • (1992) Journal of Business Research , vol.37 , pp. 163-171
    • Urban, D.J.1    Wayland, J.P.2    McDermott, D.R.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.