Getting permission: Exploring factors affecting permission marketing

Journal of Interactive Marketing

Volumn 16, Issue 4, 2002, Pages 28-36

  Tezinde, Tito ^a   Smith, Brett ^a   Murphy, Jamie ^a  

^a UNIVERSITY OF WESTERN AUSTRALIA   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0038891451     PISSN: 10949968     EISSN: None     Source Type: Journal    
DOI: 10.1002/dir.10041     Document Type: Article

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