The Effect of Computer Anxiety on Price Value Trade-Off in the On-Line Environment

Psychology and Marketing

Volumn 20, Issue 6, 2003, Pages 515-536

  Suri, Rajneesh ^a,e   Lee, Julie Anne ^b   Manchanda, Rajesh V ^c   Monroe, Kent B ^d  

^a DREXEL UNIVERSITY   (United States)

^b UNIVERSITY OF WESTERN AUSTRALIA   (Australia)

^c UNIVERSITY OF MANITOBA   (Canada)

^d UNIVERSITY OF ILLINOIS AT URBANA CHAMPAIGN   (United States)

^e DREXEL UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0038176561     PISSN: 07426046     EISSN: None     Source Type: Journal    
DOI: 10.1002/mar.10085     Document Type: Article

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