Structural and strategic dynamics in franchising

Journal of Retailing

Volumn 79, Issue 2, 2003, Pages 63-75

  Dant, Rajiv P ^a   Kaufmann, Patrick J ^b  

^a CLARKSON UNIVERSITY   (United States)

^b BOSTON UNIVERSITY   (United States)

Author keywords

Company ownership; Fast food industry; Franchise systems; Ownership redirection; Plural form; Resource acquisition; Signaling theory

Indexed keywords

EID: 0037845266     PISSN: 00224359     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0022-4359(03)00011-3     Document Type: Article

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