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Business Horizons
Volumn 46, Issue 2, 2003, Pages 43-46
Creating a strategy implementation environment
Author keywords

[No Author keywords available]
Indexed keywords

EID: 0037338765     PISSN: 00076813     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0007-6813(03)00008-9     Document Type: Article
Times cited : (21)
References (8)
  • 1
    • 0040984002 scopus 로고
    • The capabilities of market-driven organizations
    • (October)
    • Day, George S. 1994. The capabilities of market-driven organizations. Journal of Marketing 58 (October): 37-52.
    • (1994) Journal of Marketing , vol.58 , pp. 37-52
    • Day, G.S.1
  • 2
    • 0012437191 scopus 로고    scopus 로고
    • What does it mean to be market-driven?
    • (London Business School)
    • Day, George S. 1998. What does it mean to be market-driven? Business Strategy Review (London Business School ) 9/1: 1-14.
    • (1998) Business Strategy Review , vol.9 , Issue.1 , pp. 1-14
    • Day, G.S.1
  • 3
    • 0012399780 scopus 로고    scopus 로고
    • Implementing marketing strategy through a market orientation
    • (November)
    • Dobni, C. Brooke, and George Luffman. 2000. Implementing marketing strategy through a market orientation. Journal of Marketing Management 16/8 (November): 895-916.
    • (2000) Journal of Marketing Management , vol.16 , Issue.8 , pp. 895-916
    • Dobni, C.B.1    Luffman, G.2
  • 4
    • 84986133018 scopus 로고    scopus 로고
    • Market orientation and market strategy profiling: An empirical test of environment-behavior-action coalignment and its performance implications
    • Dobni, C. Brooke, and George Luffman. 2000. Market orientation and market strategy profiling: An empirical test of environment-behavior-action coalignment and its performance implications. Management Decision 38/8: 503-519.
    • (2000) Management Decision , vol.38 , Issue.8 , pp. 503-519
    • Dobni, C.B.1    Luffman, G.2
  • 6
    • 0034365508 scopus 로고    scopus 로고
    • The effects of strategy type on the market orientation-performance relationship
    • (October)
    • Matsuno, Ken, and John T. Mentzer. 2000. The effects of strategy type on the market orientation-performance relationship. Journal of Marketing 64/4 (October): 1-16.
    • (2000) Journal of Marketing , vol.64 , Issue.4 , pp. 1-16
    • Matsuno, A.1    Ken, A.2    Mentzer, J.T.3
  • 7
    • 0021634243 scopus 로고
    • Coming to a new awareness of organizational culture
    • (Winter)
    • Schein, Edgar H. 1984. Coming to a new awareness of organizational culture. Sloan Management Review 25/2 (Winter): 3-16.
    • (1984) Sloan Management Review , vol.25 , Issue.2 , pp. 3-16
    • Schein, A.1    Edgar, H.2
  • 8
    • 84989078601 scopus 로고
    • Environment-strategy coalignment: An empirical test of its performance implications
    • (January)
    • Venkatraman, N., and John E. Prescott. 1990. Environment-strategy coalignment: An empirical test of its performance implications. Strategic Management Journal 11/1 (January): 1-23.
    • (1990) Strategic Management Journal , vol.11 , Issue.1 , pp. 1-23
    • Venkatraman, N.1    Prescott, J.E.2

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.