Closing the deal: GM's marketing dilemma and its franchised dealers, 1921-41

Business History

Volumn 45, Issue 1, 2003, Pages 60-79

  Clarke, Sally ^a  

^a UNIVERSITY OF TEXAS AT AUSTIN   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

AUTOMOBILE INDUSTRY; HISTORICAL GEOGRAPHY; INDUSTRIAL HISTORY; MANUFACTURING; MARKETING; TWENTIETH CENTURY;

UNITED STATES;

EID: 0037279805     PISSN: 00076791     EISSN: 17437938     Source Type: Journal    
DOI: 10.1080/713999304     Document Type: Article

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