Drug advertisements that go straight to the hippocampus

Lancet

Volumn 348, Issue 9028, 1996, Pages 632-

  Wolfe, S ^a  

^a Public Citizen Health Research Group   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADVERTIZING; DRUG MARKETING; MEDICAL LITERATURE; PHYSICIAN; PRIORITY JOURNAL; SHORT SURVEY; ARTICLE; DRUG INFORMATION; FINANCIAL MANAGEMENT; HEALTH CARE AND PUBLIC HEALTH; HIPPOCAMPUS; HUMAN; UNITED STATES;

DRUG;

HEALTH CARE AND PUBLIC HEALTH;

ADVERTISING; DRUG INFORMATION SERVICES; HIPPOCAMPUS; HUMANS; MARKETING OF HEALTH SERVICES; PHARMACEUTICAL PREPARATIONS; UNITED STATES;

EID: 0029811590     PISSN: 01406736     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0140-6736(05)65071-4     Document Type: Note

References (4)

1. MS Wilkes D Doblin M Shapiro Phamaceutical advertisements in leading medical journals: experts' assessments Ann Intern Med 116 1992 912 919
2. DA Kessler Addressing the problem of misleading advertising Ann Intern Med 116 1992 950 951
3. J Avorn M Chen R Hartley Scientific versus commercial sources of influence on the prescribing behavior of physicians Am J Med 73 1982 4 8
4. Health Care Communications The effect of journal advertising on market shares of new prescriptions 1989 Association of Independent Medical Publications New York