Common mistakes in making value trade-offs

Operations Research

Volumn 50, Issue 6, 2002, Pages

  Keeney, Ralph L ^a  

^a DUKE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COSTS; INDUSTRIAL MANAGEMENT; MANUFACTURE; QUALITY CONTROL; TELEPHONE SETS;

VALUE TRADE-OFFS;

DECISION MAKING;

EID: 0036877242     PISSN: 0030364X     EISSN: None     Source Type: Journal    
DOI: 10.1287/opre.50.6.935.357     Document Type: Article

References (30)

1. Activebuyersguide. 2001. 〈www.activebuyersguide.com〉.
2. Baron, J. 1997. Biases in the quantitative measurement of values for public decisions. Psych. Bull. 122(1) 72-88.
3. Borcherding, K., T. Eppel, D. von Winterfeldt. 1991. Comparison of weighting judgments in multiattribute utility measurement. Management Sci. 37 1603-1619.
4. Breyer, S. 1993. Breaking the Vicious Circle. Harvard University Press, Cambridge, MA.
5. Dyer, J. S., R. Sarin. 1979. Measurable multiattribute value functions. Oper. Res. 27 810-822.
6. _, _. 1982. Relative risk aversion. Management Sci. 28 875-886.
7. Fischer, G. W. 1995. Range sensitivity of attribute weights in multiattribute value models. Organ. Behavior Human Decision Processes 62 252-266.
8. _, M. F. Luce, J. Jia. 2000. Attribute conflict and preference uncertainty: Effects on judgment error and response time. Management Sci. 46 88-103.
9. _, Z. Carmon, D. Ariely, G. Zauberman. 1999. Goal-based construction of preferences: Task goals and the prominence effect. Management Sci. 45 1057-1075.
10. _, N. Damodarran, K. B. Laskey, D. Lincoln. 1987. Preferences for proxy attributes. Management Sci. 33 198-214.
11. Fishburn, P. C. 1965. Independence in utility theory with whole product sets. Oper. Res. 13 28-43.
12. Gabrielli, W. F., D. von Winterfeldt. 1978. Are attribute weights sensitive to the range of attribute values in multiattribute utility measurement? Technical report no. 001922-6-T, Social Science Research Institute, University of Southern California, Los Angeles, CA.
13. Gregory, R. 2000. Using stakeholder values to make smarter environmental decisions. Environment 42(5) 34-44.
14. Hammond, J. S., R. L. Keeney, H. Raiffa. 1999. Smart Choices. Harvard Business School Press, Boston, MA.
15. Heath, C., R. P. Larrick, G. Wu. 1999. Goals as reference points. Cognitive Psych. 38 79-109.
16. Kahneman, D., A. Tversky. 1979. Prospect theory: An analysis of decision under risk. Econometrica 47(2) 263-291.
17. _, P. Slovic, A. Tversky, eds. 1982. Judgment Under Uncertainty: Heuristics and Biases. Cambridge University Press, Cambridge, U.K.
18. Keeney, R. L. 1992. Value-Focused Thinking. Harvard University Press, Cambridge, MA.
19. _, H. Raiffa. 1993. Decisions with Multiple Objectives. Cambridge University Press, New York. Original publication, Wiley, New York, 1976.
20. _, G. A. Robilliard. 1977. Assessing and evaluating environmental impacts at proposed nuclear power plant sites. J. Environ. Econom. Management 4 153-166.
21. _, J. F. Lathrop, A. Sicherman. 1986. An analysis of Baltimore Gas and Electric Company's technology choice. Oper. Res. 34 18-39.
22. _, R. K. Sarin, R. L. Winkler. 1984. Analysis of alternative national ambient carbon monoxide standards. Management Sci. 30 518-528.
23. Kirkwood, C. W. 1997. Strategic Decision Making. Duxbury Press, Belmont, CA.
24. Money Magazine. 2000. 〈www.money.com/money/depts/real_estate/bestplaces/searchintro.html〉.
25. Personalogic. 2000. 〈www.personalogic.com/decisionguides/carmatch/Q&A〉.
26. Tengs, T. O., M. E. Adams, J. S. Pliskin, D. G. Safran, J. E. Siegel, M. C. Weinstein, J. D. Graham. 1995. Five hundred life-saving interventions and their cost-effectiveness. Risk Anal. 15 369-390.
27. Tversky, A., S. Sattath, P. Slovic. 1988. Contingent weighting in judgment and choice. Psych. Rev. 95 371-384.
28. Von Nitzch, R., M. Weber. 1993. The effect of attribute ranges on weights in multiattribute utility measurement. Management Sci. 39 937-943.
29. Von Winterfeldt, D. 1999. On the relevance of behavioral decision research for decision analysis. J. Shanteau, B. A. Mellers, D. A. Schum, eds. Decision Science and Technology. Kluwer Academic Publishers, Boston, MA, 133-154.
30. _, W. Edwards. 1986. Decision Analysis and Behavioral Research. Cambridge University Press, New York.