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Volumn 12, Issue 4, 2002, Pages 1085-1092

2n behavioral experiments using Pareto optimal choice sets

Author keywords

Balanced incomplete block design; Choice set; Connected main effect plan; Information per profile; Pareto optimal design

Indexed keywords


EID: 0036822857     PISSN: 10170405     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article
Times cited : (8)

References (7)
  • 1
    • 0012712848 scopus 로고
    • Testing the impact of dimensional complexity and affective differences of paired concepts in adaptive conjoint analysis
    • Huber, J. and Hansen, D. (1986). Testing the impact of dimensional complexity and affective differences of paired concepts in adaptive conjoint analysis. Adv. Consumer Res. 14, 159-163.
    • (1986) Adv. Consumer Res. , vol.14 , pp. 159-163
    • Huber, J.1    Hansen, D.2
  • 2
    • 0030506691 scopus 로고    scopus 로고
    • The importance of utility balance in efficient choice designs
    • Huber, J. and Zwerina, K. (1996). The importance of utility balance in efficient choice designs. J. Marketing Res. 23, 307-317.
    • (1996) J. Marketing Res. , vol.23 , pp. 307-317
    • Huber, J.1    Zwerina, K.2
  • 3
    • 0000158487 scopus 로고
    • Designing Pareto Optimal stimuli for multiattribute choice experiments
    • Krieger, A. M. and Green, P. E. (1991). Designing Pareto Optimal stimuli for multiattribute choice experiments. Marketing Lett. 2, 337-348.
    • (1991) Marketing Lett. , vol.2 , pp. 337-348
    • Krieger, A.M.1    Green, P.E.2
  • 5
    • 0012637268 scopus 로고    scopus 로고
    • Estimating main effects with Pareto Optimal subsets
    • Australian and New Zealand
    • Raghavarao, D. and Wiley, J. B. (1998). Estimating main effects with Pareto Optimal subsets. Australian and New Zealand, J. Statist. 40, 425-432.
    • (1998) J. Statist. , vol.40 , pp. 425-432
    • Raghavarao, D.1    Wiley, J.B.2
  • 6
    • 0000297237 scopus 로고
    • Selecting Pareto Optimal subsets from multiattribute alternatives
    • Wiley, J. B. (1978). Selecting Pareto Optimal subsets from multiattribute alternatives. Adv. Consumer Res. 5, 171-174.
    • (1978) Adv. Consumer Res. , vol.5 , pp. 171-174
    • Wiley, J.B.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.