Intranet effectiveness: A public relations paper-and-pencil checklist

Public Relations Review

Volumn 28, Issue 1, 2002, Pages 113-123

  Murgolo Poore, Marie E ^a   Pitt, Leyland F ^a   Ewing, Michael T ^a  

^a CURTIN UNIVERSITY   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036201699     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0363-8111(02)00114-5     Document Type: Article

References (37)

1. Stakeholder communication management on the Internet: An integrated matrix
2. E-management: Inside the machine
3. Under the hood at Ford
4. Cisco Systems Inc.: Managing corporate growth using an Intranet
5. Social responsibility and corporate Web pages: Self-presentation or agenda-setting?
6. New communication technologies: An issue management point of view
7. Building dialogic relationship through the World Wide Web
8. Harmonizing global relations: A special act theory analysis of PRForum
9. The Transparent Corporation and Organized Community
10. The Internet as potential equalizer: New leverage for confronting social irresponsibility
11. Highly skilled globetrotters: Mapping the international migration of human capital
12. Labor shortage aired at World IT Congress
13. To err is human resources
14. Internal marketing role in organizations: A transaction cost perspective
15. Internal marketing-the missing half of the marketing program
16. Tracking evolution of the service marketing literature
17. Internal marketing-theory and practice
18. Customer satisfaction and the internal market: Marketing our customers to our employees
19. Market-focused HRM in service organizations: Satisfying internal and external customers
20. Cathay Pacific's Intranet takes flight worldwide
21. Employers taking healthy interest in on-line information sources
22. A stronger safety net
23. The Internet as an alternative to the corporate network
24. The Internet inside your company
25. Intranets, the new Internet
26. A paradigm for developing better measures of marketing constructs
27. Coefficient alpha and the internal structure of tests
28. The self-monitoring of expressive behavior
29. Consumer perceptions of service quality: An assessment of the SERVQUAL dimensions