Firms' internationalization and alternative approaches to the international customer/market selection

International Business Review

Volumn 11, Issue 3, 2002, Pages 347-363

  Andersen, O ^a   Buvik, A ^b  

^a UNIVERSITY OF AGDER   (Norway)

^b MOLDE UNIVERSITY COLLEGE   (Norway)

Author keywords

International customer selection; International market selection; Relationship approach; Systematic and non systematic approaches; Transaction cost analysis

Indexed keywords

EID: 0036201309     PISSN: 09695931     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0969-5931(01)00064-6     Document Type: Article

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