The organizational adoption of high-technology products "for use". Effects of size, preferences, and radicalness of impact

Industrial Marketing Management

Volumn 31, Issue 5, 2002, Pages 441-456

  McDade, Sean R ^a   Oliva, Terence A ^b   Pirsch, Julie A ^b  

^a McDade IT Solutions   (United States)

^b TEMPLE UNIVERSITY   (United States)

Author keywords

High technology products; Innovation radicalness; Organization adoption; Organization size; Organizational preferences

Indexed keywords

EID: 0036087171     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0019-8501(01)00160-2     Document Type: Article

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